Floral Wonders Team by SUTO
Floral Wonders: The Journey of a Blooming Economy
The Floral Wonders: The Journey of a Blooming Economy exhibition celebrates and promotes the floral economy of Northern Thailand, combining creativity, technology, and sustainability. This exhibition features seven main themes:
Petal by Petal: From Field to Marketplace - This theme explores the journey of flowers from farm to marketplace, focusing on local flower cultivation and commerce, exports, and flower-related revenue that contributes to the northern floral economy.
Blooming Together: Growing Communities Through Flowers - Showcases community and various group collaborations using flowers creatively, emphasizing the role of growers and small businesses in strengthening local communities.
Eco-Friendly Blooms: Sustainable Flower Practices - Highlights sustainable flower practices, promoting organic cultivation, seasonal use, recycling, reusing flowers, and incorporating them as raw materials for food and natural dyes.
Floral Heritage: Tradition Meets Contemporary Way of Living - Combines traditional Lanna floral art with modern design, sharing beliefs and ways of life associated with flowers in Lanna customs and contemporary settings.
Floral Futures: Science/Tech-Driven Transformation in Bloom - Presents the role of technology in advancing the floral economy, from online flower markets to innovative sustainable cultivation and design.
Floral Flavours: Culinary Adventures with Edible Blooms - Culinary experiences featuring locally sourced edible flowers, including workshops that allow visitors to taste and appreciate floral flavors.
Floral Festivals: Celebrating Blooming Traditions - Celebrates flower festivals as cultural symbols of Chiang Mai, with a focus on local participation and floral art displays.
The exhibition is divided into four main zones, offering a comprehensive and immersive experience, with each zone presenting unique aspects:
Exhibition Zone - The primary exhibition area, showcasing different aspects of flowers through themes such as Petal by Petal, Blooming Together, Eco-Friendly Blooms, Floral Heritage, and Floral Futures. This zone covers the journey from flower cultivation to trade, community collaboration, sustainable practices, Lanna floral art, and technological influences on the floral industry.
Participatory Zone - This interactive space allows visitors to engage in creative floral art, such as choosing flowers that represent emotions, placing markers on the Northern Flower Map, or painting flowers in line with Lanna zodiac and birthday beliefs, encouraging an interactive connection with floral culture.
Showcase Zone - This area presents creative businesses using flowers as essential elements in products, ranging from handcrafted goods and food to tea, beverages, jewelry, and decorative art. Visitors can experience unique flower-inspired products from various local creators.
Business Networking & Matching Zone - A networking space for connecting flower industry businesses domestically and internationally. This zone includes scheduled business meetings or matchmaking sessions to promote market expansion and foster new collaborations in the floral industry.
This exhibition emphasizes a diverse and comprehensive experience, celebrating the significance of flowers from cultivation to their use in business and culture, supporting a thriving and sustainable floral economy.